Specialist ecommerce marketers understand that tight margins leave little room...

https://lukassinsightfulchat.rivetgarden.com/posts/specialist-ecommerce-marketing-vs-in-house-hire-what-makes-more-sense

Specialist ecommerce marketers understand that tight margins leave little room for wasted spend. They shape ads, email and product pages around how people actually shop: comparing prices, checking reviews and expecting quick delivery